Adobe Express: Creating a Webpage

*NOTE This guide was updated on the 10th of December 2024. Please note that due to regular SaaS updates, some features or instructions may differ slightly from the current version.

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In this guide, you will learn how to create single-page web pages, host them, and share them publicly using Creative Cloud Express.

Contents

1. What is an Adobe Express webpage?
2. Video guide to setting up and developing an Adobe Webpage
3. Step-by-step instructions to setting up a new webpage
a. Using a webpage template
b. Starting from Scratch
4. Webpage development tools
a. Photos
b. Text
c. Button
d. Gifs
e. Videos
f. Photogrid
g. Glideshow
h. Split Layout
i. Your Stuff (Importing)
5. Changing the theme
6. Previewing the webpage
7. Inviting Collaborators to an Adobe webpage project
8. Publishing an Adobe webpage project

1. What is an Express web page?

On Creative Cloud Express, you can create single-page web pages which can be hosted and shared publicly. It is ideal for projects such as portfolios, resumes, presentations, blog posts, and photo galleries. You can also use these web pages to showcase a product catalogue, advertise a special offer, or act as a weekly or monthly newsletter for businesses.

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2. Video guide to setting up and developing an Adobe Express Webpage

The following is a brief video guide and demonstration to setting up a webpage in Adobe Express.  The video has been split into chapters for you convenience.

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3. Step-by-step instructions to setting up a new webpage

To create a new webpage, you will need to sign into Adobe Creative Cloud Account and launch Adobe Express (https://new.express.adobe.com/). On the homepage of Adobe Express, select ‘Marketing’ from the main menu, then ‘Blog and website’ and finally ‘Webpage’.

Image showing the Adobe Express home page and how to access the webpage feature from it.

Next, select a webpage template from the exhaustive list of pre-created examples (organised by category) or choose the ‘Create from scratch’ option.

 

Image showing the menu to setup a new webpage either from a pre-existing template or from scratch.

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a. Developing a webpage from a template

Once a suitable template has been selected, hovering over it will offer the option to either ‘Preview’ or ‘Select’ it.

Image showing the 'Getting started with a webpage template menu'

Once selected, the webpage template will appear to allow the required content to be added.  Please review the additional content.

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b. Developing a webpage from scratch

After clicking on the ‘Create from scratch’ option, a blank webpage will appear to allow the required content to be added.  Add a web page title and subtitle to get started.

Image showing how a new web page would look if the 'start from scratch' option was used

Regardless of which setup option has been chosen, new content can be added to the webpage in the following ways.

Selecting a short or full cover

By default, all web pages created in Adobe Express will have a large cover (This will usually fill the entire screen).  This is the first part of the webpage that a user will see when accessing this resource and it can be used to grab their attention.  If a small cover section is required, hover or click on an area of the cover to bring up the Adobe Express Webpage context menu and select ‘Short Cover’.

Image showing how a new web page could look if the 'template' option was used. Set to full title page by default.

This will reduce the size of the web page cover.  It should be noted that by reducing the cover size, less content can be seen here.

Image showing how a new web page could look if the 'template' option was used. Set to short title page by default.

*NOTE If you have used a webpage template, content and sections will have already been added.  In this guide, a blank webpage will be used to show how to build new content however, the same processes are used to develop and modify content in a template-based webpage.

Adding a Title and sub-title

To start to build the webpage first add a title and sub-title.

Image showing how a new web page would look if the 'start from scratch' option was used and a title and subtitle was added.

Click on the plus button and select the Photo option to add a background image to the title section of the web page.

Image showing the add title page image option.

It is possible to add a photo by either Uploading from the device or Searching photos from the vast Adobe image repository.

Image showing the various options to add an image to the webpage including by uploading from the device or searching Adobe Stock.

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4. Web page development tools

Once the title section of the webpage has been created, start to add content to the main body of the web page.  This can be achieved by using the plus button displayed just below the title section. Clicking on any of these options will add a new section to the web page and open the associated context window.

Each of the features to add content and develop the webpage is explored below.

Image showing the available tools that can be used to add content to the webpage in Express.

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a. Photo: As previously mentioned, it is possible to search for free photos from Adobe Stock or Upload from a local device, images that are selected from Adobe Stock will already include ALT-text, for images that are uploaded by the user, will require ALT-text adding.  Once an image has been inserted into the web page, several formatting options can be explored.  These include:

  • Inline: Displays the image aligned with the current content of the web page
  • Full Screen: Displays the image filling the entirety of the browser window, if the browser window is resized then the image will resize to fill the resized window.
  • Window: Displays the image across the width of the page however limits it height and is revealed as the web page is scrolled through (both upwards and down)
  • Full width: Displays the image across the width of the page
  • Move: Selecting move displays both an Up and Down arrow to allow you to re-organise content on the web page.
  • Focal point: Drag the mouse pointer on the image to choose a focal point.
  • Replace: Allows you to select a different image using any of the import photos options previously covered.
  • Delete: Removes the photo from the web page.

There is also an option to add a caption on top of the image (in the bottom left-hand corner).

Image showing how to add captions to an image in Adobe Express.

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b. Text: Add your text and adjust the formatting and alignment option like a Word processor application. For example, assign H1 or H2 component to make a heading.

Image showing the standard text formatting options in Adobe Express.

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c. Button: Add a button text and assign a URL.

Image showing the add button menu and its associated options.

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d. Gif: Add a link to a Giphy file (Such as from https://giphy.com/)

Image showing the add gif menu and its associated options.

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e. Videos: Add a link from YouTube, Vimeo, or Creative Cloud Express Video.

Image showing the add video menu and its associated options.

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f. Photo grid: Add multiple photos to build your grid. You can move around the photos and adjust their size.

Image showing the add photo grid menu and its associated options.

Once added, it is possible to add captions.

Image showing how to add captions to the Photo-grd.

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g. Glideshow: Glideshow gives you a beautiful new way to tell your story. First, choose photos.

Image showing the add Glideshow menu and its associated options.

Then add text, block quotes, images, and more.

Image showing that once a Glideshow has been setup and added, it is possible to add text, block quotes, images, and more

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h. Split layout: One of the most useful features of Adobe Express web page construction. Use this component to split the screen in two, to allow two separate pieces of content to occupy the same webpage cross-section (for example, an image on the right and text on the left).

Image showing the option to add a split screen option.

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i. Your stuff: This option allows the importing of previously created and saved Adobe Express projects into the current web page that is being developed such an a video project or an infographic you have created that has relevance to this webpage.

Image showing the option to add a split screen option.

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5. Changing the Theme

It is also possible to change the theme that is applied to the webpage.  Press the Theme button.

Image showing how to change the theme currently being applied to the webpage inclusing setting up a completely new theme or using a brand theme.

Either select a different theme from the list of themes that appears on the left of the screen and choose ‘Create a new theme’.

*NOTE If you have previously set up a brand, this will be listed within the themes menu.

Image showing how to change the theme currently being applied to the webpage inclusing setting up a completely new theme or using a brand theme.

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6. Previewing the webpage

At any point during the construction of the webpage, it is possible to preview how the content will look when published.  Press the Preview option to view the webpage.

Image showing how to use the Preview feature to review how the webpage will look at any point during the design process.

To exit the preview, the cross in the top right corner of the page.

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7. Inviting Collaborators to an Adobe Webpage Project

It is also possible to invite other staff and/or students to work collaboratively on an Adobe Express webpage.  To invite others to collaborate on the project, click the Share button and select Invite Collaborators.  Add users via their email addresses or if a member of Teesside University search by their name.  Decide on the level of access each will be permitted and click Share.

Image showing how to add one or more collaborators to the webpage.

You can also add an option message to be sent to the user as part of the invitation process.

Image showing how to add one or more collaborators to the webpage by entering their details such as username or email address.

*Note Only one person can edit the project at a time.

Image showing the error message that is received when more than one collaborator tried to work on the webpage at any given moment.

All users who have been added to work collaboratively on an Adobe Express page can be viewed by clicking on the Share button again.

Image showing how to add one or more collaborators to the webpage.

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8. Publishing an Adobe Webpage Project

When your page is complete, to publish the site, click on the Share button and then choose the Publish to Web option. Your page is now ready to be shared across social media platforms, emailed, or added to newsletters and other publications.

Image showing how to publish the webpage.

You will be asked to add details that relate to the new web page including:

  • Title for the site.
  • Credits.
  • Author of the site.
  • Allow others to remix: This option saves the webpage as a template that others can copy and redevelop as they see fit.
  • Add Header and Footer to the site.
  • Ass password protection.

Click the Create link button to make the site live and have a URL generated that can be used to access the site.

Image showing the details that can be entered that relate to the site that is being published.

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For more information please contact the Digital Learning Specialist team.

This guide was updated on the 10th of December 2024. Please note that due to regular SaaS updates, some features or instructions may differ slightly from the current version.